Ulster University

Course Description

• A dynamic Ulster program, the BSc (Hons) Marketing helps produce dynamic graduates who are intellectually competent and vocationally prepared to build and develop professional marketing careers
  
  
• Throughout the study, students explore a wide range of technologies including Blackboard Learn and online assessment
  
  
• The curriculum offers study modules such as Brands and Branding, Marketing Communications, Consumer Behavior, Entrepreneurial Business Venturing, Creativity in Communications, Sales and Events Marketing, the Digital and Marketing Nexus, and Global Marketing
  
  
• Students have the opportunity to undertake a placement year to gain professional experience, develop professional/international contacts, and increase their employability
  
  
• After graduation, students find employment as digital marketing coordinators, graduate marketing assistants, marketing managers, or sales executives in various industries and companies including Diageo, HMC Global, iONOLOGY, and Randox